Video Secrets is my private podcast for entrepreneurs who want to grow their brand and bank account with video. Inside, you’ll learn the exact strategies, mindset shifts, and systems to get visible, attract aligned clients, and turn content into consistent income.
Inside this 6-month group program, you’ll create and implement content creation systems that establish you as a thought leader, and grow your income by leveraging video on social media, and landing more stages and speaking opportunities.
My approach leverages a two-platform content marketing system – one long-form platform, like YouTube or a podcast, and a short-form platform, like Instagram or LinkedIn.
All designed to work within your individual energy capacity & schedule.
Elevated visibility experiences that turn your next moment into content for months, this is where your next level gets caught on camera.
Events include: Industry Icon & The Content Collective!
Photos + Video Content that looks like you, feels like you, and give you endless content to use across your website, socials, and marketing.
Events, Personal Brand From personal brand videos to speaker reels to full event coverage
... and then I moved into producing infomercials in Los Angeles, where I learned a formulaic way to sell with video.And now, I’m your favorite online video expert who helps you leverage content so you can build the life you’ve always dreamed of.
Watch the Big Energy production reel below for a glimpse of what we can accomplish together, or visit our website using the link below.
This space is built on creativity, connection, and unapologetic self-expression.
But let’s be clear about the foundation.
Why is this so hard?! 😅
PS - episode 2 of my private podcast is all about how to overcome these obstacles to video.
Comment “SECRETS” and I’ll send it to you.
Every time you sit down to post and think “I have no idea what to say,” that’s not a sign you’re bad at marketing.
It’s a sign your content has no job to do.
You don’t have a creativity problem.
In fact - you probably have TOO MANY ideas.
This is a strategy problem my friend.
Tell me if this is familiar… you post when inspiration hits, ask ChatGPT for “30 content ideas,” get something generic, use half of it, and burn out before you ever build any real momentum.
Then the leads stay inconsistent, and you start wondering if your business is even interesting enough to talk about.
It’s not you. I promise.
It’s the model.
More content was never the answer. Strategic content is.
Every post you publish should have one job: get discovered, build trust and connect, answer a buyer’s actual question, or move someone toward the sale.
When you know which job each post is doing, you stop guessing and start building a system that compounds.
That’s exactly what The Content Cheat Code does for you.
It maps your audience, pulls the exact questions your buyers are already asking, builds your content pillars, and hands you 90+ days of strategic, lead-generating content.
In minutes.
Not generic AI ideas.
These results have MY marketing brain behind every post.
If you’re done guessing what to post and ready to publish content that’s actually built to convert…
Comment “CHEAT CODE” and I’ll send you the details.
I can’t believe I let this affect me for YEARS…
Body shame shouldn’t keep you from:
💃🏻 putting on the swimsuit with your kids at the pool
💃🏻 wearing the shorts when it’s a thousand degrees
💃🏻 doing the fitness class you’ve always wanted to try
💃🏻 getting on camera for your business
💃🏻 being intimate with your partner
💃🏻 showing up confidently in rooms you BELONG in
You’ll always have a spot here. 🫶🏼
Xo,
Shana
In all seriousness we need to know the vibes.
This part of my personality & wiring definitely plays into my business life more than my personal life.
I am extremely organized in my work.
And yet I also have ADHD so our house tends to look like a tornado came through when I’m at home 🫠
I love a good plan especially when it comes to work projects.
But I will often times rebel against the calendar because nobody tells me what to do - even past me. 🙃
It’s a vicious cycle, and an oxymoron, and confusing when you think about it too hard. 😅
I’m a Virgo Sun, Scorpio Moon, Cancer rising.
(And I leverage systems like Astrology, Enneagram and Human Design in my business and with my clients too!)
They have a beautiful way of helping us feel seen, and understanding how to work with our innate gifts and struggles.
Anyways, what’s your sun sign?👇🏼
🎤 Interviewing women about what lights them up? I’m in. 💃🏻
In this episode - why do you attend events like this? (Some answers may surprise you!)
@thekellystevens answer halfway thru made me tear up 🙂
The way @powerhouse_women and the community @lindseymarieofficial has built showed up? Definitely healed some sister wounds in me.
Featured:
@rehana.speaks
@jordancheyenneofficial
@annamariefgreen
@thekellystevens
@stephnemchik
@amandasnicued
I have a feeling this will become a regular staple in my content calendar 😜
Why do YOU attend events?!? 👇🏼
🎤 The stage is EPIC. The women in the room? Even more so.
This is Industry Icon: where content creators, speakers, and boss women stop hiding behind their phones and start showing UP.
🎬 Real talk: you can’t get booked as a speaker without a reel. And you can’t get a reel without speaking.
It’s the most annoying catch-22 in the industry.
Industry Icon breaks that cycle.
One weekend.
A stage.
A room full of women who’ve got your back.
And you walk out with the content, the confidence, and the story to match.
Watch what happened when a room full of women stopped waiting for permission and just went for it.
The next Industry Icon is coming to Denver on November 14th - and the waitlist gets first access before we open to the public.
👇 Comment “WAITLIST” and I’ll send you the details.
Where’s the lie? 🤪
Disclaimer. I love my kids.
I also have ADHD and anxiety and thrive in structure lol.
Both are true.
The chaos needs to end, my nervous system needs a minute lol 🥵
New series loading ▪️▪️▪️👀 (
I got the chance to speak with some incredible powerhouses last weekend.
And it got me thinking… what if I use this platform to elevate community even more?
To bring people together and elevate women’s voices?
Sooooo I’m bringing a little bit of my weird unique energy to events in this way 🥹
Get ready for some AMAZING humans, interviewed by an absolute LOON who freaking loves this life we’ve been given.
PS - it’s the bloopers at the end for me
