Video Secrets is my private podcast for entrepreneurs who want to grow their brand and bank account with video. Inside, you’ll learn the exact strategies, mindset shifts, and systems to get visible, attract aligned clients, and turn content into consistent income.
Inside this 6-month group program, you’ll create and implement content creation systems that establish you as a thought leader, and grow your income by leveraging video on social media, and landing more stages and speaking opportunities.
My approach leverages a two-platform content marketing system – one long-form platform, like YouTube or a podcast, and a short-form platform, like Instagram or LinkedIn.
All designed to work within your individual energy capacity & schedule.
Elevated visibility experiences that turn your next moment into content for months, this is where your next level gets caught on camera.
Events include: Industry Icon & The Content Collective!
Photos + Video Content that looks like you, feels like you, and give you endless content to use across your website, socials, and marketing.
Events, Personal Brand From personal brand videos to speaker reels to full event coverage
... and then I moved into producing infomercials in Los Angeles, where I learned a formulaic way to sell with video.And now, I’m your favorite online video expert who helps you leverage content so you can build the life you’ve always dreamed of.
Watch the Big Energy production reel below for a glimpse of what we can accomplish together, or visit our website using the link below.
This space is built on creativity, connection, and unapologetic self-expression.
But let’s be clear about the foundation.
STORYTELLING MADE EASY. 🎥
This was the focus of today’s call inside of our Industry Icon mastermind today!
(My program for entrepreneurs who want to land more stages, but need the content to prove they can command a room).
We discussed what stories to tell.
How to immediately bring your audience into the action of the story.
How to use stories to get to the point in a way your audience will remember.
And today we were graced with the presence of the ONE AND ONLY @mikeganino as our guest expert - the KING of storytelling and presence onstage and on camera.
Special thanks to you sir, your expertise is legendary. 🫶🏼
Also… the way you tell stories on video is not always the same as how you’d tell them onstage.
Do you tell stories in your content? Let’s discuss 💃🏻
#storyteling #storytellingonvideo
Comment ICON to get your ticket 🎟️
Oh you wanna make plans on November 13th? Sorry, I’m Booked. 🎤
I’ll be at Industry Icon with a room full of Denver women entrepreneurs, mini-TED talks, a glambot, brand photos, and content for days.
Take the stage or grab a seat.
Comment ICON if you’re ready for your next chapter of getting visible, onstage and IRL.
#industryicon
Well… you and your ideal customer. 🙃
Because at the end of the day you aren’t posting for your friends and family.
You’re posting for your ideal client.
In the hopes that your videos reach their eyeballs.
If you needed this - hey, hi, how ya doin, I’m Shana and I help women experts and speakers become known online.
Let’s be friends 🙂
#fearofjudgment #videomarketingtips #videostrategist #contentmarketingstrategy
Long form video is NOW an option on INSTAGRAM? YES PLEASE!
Come with me to get my hair turned
pink, and let`s reflect on car chats.
Oh em gee - do you like long-form content like this??
Can`t wait to share more. 🙂
Xo,
Shana
3 years ago you completed our family, Lenny girl. 🥹
I always get emotional around the time of our kids’ birthdays.
…. Blame it on my Scorpio Moon and Cancer Rising.
@bo.yurko - how lucky are we that this is our life?
Each passing year, I’m reminded how grateful I am for this beautiful life we’ve built, and the little raccoons we get to chase around every day. 🦝
Lenny girl - you are so strong, strong-willed, sweet, and funny, and YOURSELF.
So proud to call you our girl. We love you!
It’s spidey time!
Your inner mean girl knows exactly what to say to keep you small.
But this situation isn’t unique.
Forbes says 75% of women execs experience imposter syndrome.
And eldest daughters (esp millennials) know the feeling of “not enough” all too well.
And of course - becoming an entrepreneur and showing up on video brings in a whole new layer. 🫠
Half the time, it breaks my brain.
But I show up anyway.
Because the difference is made in the ACTION you take.
And then in the mind / body / energy work you do alongside it.
Do you struggle with either of these?
#impostersyndrome #womeninentrepreneurship #videocoach #videomarketingforbusiness #notenough
You’ve been the best-kept secret long enough. 🎤
Tomorrow inside MAGNETIC, we’re doing something different.
My friend & amazing client @thechelsearenee____ , the Ceremonial CEO and creator of Activate Breathwork and @fempire_summit , is leading us through a live breathwork session.
Here’s the truth…
Most of us don’t stay invisible because we lack strategy.
We stay invisible because our body hits the brakes every time we go to post, pitch, or press record.
This session is about getting out of your head and into your body, so you can expand your capacity to be seen and show up as your FULL self on camera, on stage, and in your business.
🗓 Wednesday, Oct. 21
⏰ 11am MT, live on Zoom (with a replay if you can’t make it)
Want in?
👇 Comment MAGNETIC and I’ll send you the link to join the program before we breathe tomorrow.
#breathworkfacilitator #videomarketingcoach #videocoach
One stage clip. 146K+ views. 1,000+ new followers. 🎤
Britt didn’t go viral because she got lucky.
She went viral because the edit was built to stop the scroll.
Here’s why it worked 👇
🔥 A bold claim hook. We opened on the moment that made her different, not the moment that made her fit in.
🎤 She’s holding a mic. Mics and stages signal “this person is worth listening to” before she says a word.
✂️ Zero fluff. Mic drop moments hit differently in the room than online. Everything that loses attention gets cut.
💥 A built mic drop moment. Hook → bold claim → make it relevant → back it with a story → tie it in a bow.
Your best content might already exist. It’s sitting in your speaking footage, waiting for the right edit. 👀
💬 Comment “MAGNETIC” and I’ll send you details on turning your stage moments into reels that actually grow your audience.
OR - if you’d like to have me do it for you, comment “ICON,” and attend our next content creation event for speakers!
📌 Save this for your next speaking gig.
